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WANT TO GROW YOUR GYM TO 6 or 7-FIGURES - AND BEYOND?

The 7-Figure Gym Formula™ - A unique, battle-tested, effective, Gym Growth programme... Unlock your gym's full potential... Join over 750+ gyms generating more leads, more members, & more profit.
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GYM OWNERS, STUDIO OWNERS, & MANAGERS

You’re one step away from being able to gain access to everything you need to skyrocket your gym’s leads, sales, revenue and profits. 

The 7-Figure Gym Formula™ coaching programme is a unique, tailored, programme that blends marketing implementation support, sales coaching and business growth consultancy, with all the tools, templates, and training you will need to remove the hassles, roadblocks and frustrations around building your gym business.

And you can do this in weeks, not years…

Based on the 750+ Gyms who have been through the programme, you will;

Get an average uplift in leads of 250%.

Convert 50% more of your leads into sales.

Generate up to 300% more profit from your gym.

We will provide you with everything you need to make your gym successful, profitable and FUN.

And w will work hand in hand with you to create a highly profitable gym business, delivering your programme in just 6-week, for speed and ease of implementation. 

100% GUARANTEED… OR YOUR MONEY BACK.

A straight forward, simple, effective and proven system for easily growing your gym business.

Working hand in hand with us as we help you implement the programme, you will;

Position your gym for greater profitability.

Use a proven model to bring new members into your business daily.

Get immediate profitable returns on your marketing activity.

Create a constant flow of high-quality, low-cost leads into your business.

Get proven, results driven sales tools for your gym to convert those leads into sales.

Increase your sales conversions overnight.

Be able to increase your pricing.

Get some members to pay up to 5X what you’re currently charging.

Drive your monthly cashflow upwards every month on autopilot.

The ULTIMATE GYM GROWTH™ Pack

All you need is a desire to reduce stress and increase your profits, and our coaches & program will show you how

The 7-Figure Gym Formula™ has been created to take you from where you are now to where you want to be – running a highly profitable gym business that delivers sales like clockwork, producing crazy profits and living the life you always planned.

Over the last 15 years we have implemented our unique, proven, battle-tested, 7-FIGURE GYM FORMULA™ programme into over 750 gym, across 12 countries and helped our Clients generate over 1.5 million new members and £1.2 Billion in revenue & membership sales.

When it comes to building your gym business the biggest barriers to your success lie within the clarity around your sales and marketing strategy – of your pricing, positioning, promotion, and profitability – and then with its implementation.

We will help you build out a unique, bespoke, tailor-made marketing programme for your gym – optimising your offer and pricing using the Power Positioning Protocol™.

Set up your ads using our 4×4 10X Model, improve your lead generation by an average of 250% with the Fitness Funnel Framework™, and convert those leads into members or clients.

Whilst creating a pricing structure that instantly increases sales, revenue and profit.

We will help you deliver your bespoke marketing programme that includes prospects, ex-members, and referral activity – across social media, PPC, email, SMS, and traditional outreach and promotional activity.

As well as working hand in hand with you to implement your marketing we will also help you create effective sales and growth strategies across your gym business.

We provide the conversion frameworks, sales training and scripts, consulting  and a community of peers all focused on one thing. Gym Business Growth.

Whilst you get on with what you do best – delivering results for you members.

And the secret sauce to the programme; we will give you instant access to – and help you implement immediately – The Gym Profit Multiplier™. A pricing and conversion strategy that will recover the price of the programme, in full, within days of you implementing it.

in summary, you are just one step away for turning your gym into a 6 or 7 figure powerhouse…

Make your gym profits soar…

If you are reading this, you probably fall into one of three categories;

You don’t realise that you are in the ‘selling of gym memberships’ business and not the gym business, and therefore you struggle for a consistent flow of leads and regular profitable sales.

 Or you have too many ideas around direction and growth, too many ads running, too many pricing packages and too many offers for your business to grow effectively, and the confusion is strangling your business’s profitability.

 Or you simply feel it’s just time to have a professional, proven, process driven team to help you take your gym’s profitability to the next level to the next level…

Without the hassle of having to do it, or figure it all out, yourself.

The 7-Figure Gym Formula™ programme is about simplicity and success…

It’s about helping you create absolute certainty on what you sell, how to package and market it successfully, to build a successful and profitable gym business.

All you need to build, grow and scale a highly profitable gym business

TRAFFIC.

We help you to immediately improve your positioning, pricing and promotion – increasing your audience reach by up to 1000% each month.

CONVERT.

Powerful frameworks that will convert your audience into leads and then ultimately into sales – taking your gym from where it is to where you want it to be.

LEVERAGE.

Many of your members and clients will pay up to 2X, 3X, 10X more than you currently charge – we show you how to implement these strategies with ease.

How we help you.

Free Resources

Access our articles, watch our trainings and take advantage of our free virtual events to maximise opportunities within your gym.

Or download the Ultimate Gym Growth™ Bundle for FREE – three amazing resources in one, worth a total £1,479.

The Programme

We have our programme in over 750 gyms worldwide and have trained thousands more on our unique 7-Figure Gym Formula™.

Our results guaranteed, gym growth solution have delivered over 1.5M members, and £1.2 Billion in revenue for our Clients.

Mastermind X

We also offer an invitation only consulting programme; a combination of community, peer support, strategy and coaching.

Work personally with Adrian to implement game changing strategies, guaranteed to boost sales and ultimately profit.

How we work together.

You set out to be an entrepreneur for a very personal reason – which more than likely had something to do with either financial freedom, having more time, better family balance or simply just wanting to make a difference.

Or maybe all of the above!

What it didn’t involve I’m guessing, was endless hours in your gym, working late into the evening, frustration around lack of sales, struggling to make the money your expertise deserves, worrying about how to pay your bills – or just being generally stressed out and stuck in a rut.

The great news is that all those can disappear, in as little as 6-weeks – by simply implementing the unique 7-Figure Gym Formula™ programme.

We understand that one size just doesn’t fit all.

We are not some failed gym owner, who’s signed up with an online ‘guru’ for a crappy plug and play, 2-week course and is now trying to sell packaged, run of the mill, cookie cutter Facebook Ads and dull, templated click funnel landing pages and appointment setting funnels.

We aren’t trying to sell you the latest social media ‘hack’, that works today but will no doubt fail tomorrow when the algorithm moves on… along with your members.

We tailor make our support to you around two core pillars

We can offer a done for you agency service that takes away all the heavy lifting and implement your marketing campaigns for you whilst at the same time providing all the support, advice and guidance you need to succeed in you gym business.

Alternatively, if you love getting down and dirty yourself – or have the team in place that can do all the leg work for you – we will simply provide everything you need to implement your marketing yourself: from ad copy to landing pages, email templates to text close outs and everything else in between.

Both options come with our 7-Figure Gym Formula™ coaching programme;

Positioning & pricing frameworks.

Sale training workshop and sales scripts.

Bi-annual Mastermind events and training bootcamps.

Private, invitation only peer driven WhatsApp and Facebook communities. 

Plus our renowned weekly 1-2-1 coaching and consulting calls.

AGENcy.

Looking for a completely ‘done for you’ support solution?

If you are ready to take your gym business to another level we have an agency service that takes away all the heavy lifting. We will create, builds, implement and deliver a completely bespoke marketing and sales programme for you. 

A flywheel for driving ever increasing growth in your gym business.

The 7-Figure Gym Formula™ programme is a series of frameworks that focus on the four core areas of a successful gym – Traffic, Conversion, Ascension & Economics – that when implemented effectively will create a friction free scalable business.

The Formula is the first thing to turn to when your gym business stalls, profit is low, you aren’t generating enough new Clients, or you simply want to launch it right first time around.

We see the 7-Figure Gym Formula™ as a single entity flywheel that flows through one framework to the next. When you enhance one part of the flywheel you improve the next and so on – creating ever increasing momentum to the flywheel.

We are constantly working to increase that momentum.

We commit tens of thousands every month to battle-test new concepts strategies and tactics that when proven successful are pushed out across our gym network.

The 7-Figure Gym Formula™ can grow your gym business faster than anything else!

Over 750 gyms have utilised the programme to consistently generate more enquiries, increase membership sales and build a more profitable, long term gym business.

By learning, and then installing, the four frameworks in your gym business you can remove all your current barriers, frustrations and concerns around business grow. You will:

  • Overcome the blockages in your gym’s growth.
  • Create the perfect offer for the Perfect Member.
  • Remove the frustration of talking to people who won’t pay what you’re worth.
  • Never worry where the next lead or enquiry is coming from.
  • Get rid of the time wasters and ‘never-buys’.
  • Remove the frustration of fluctuating sales.

A message from Adrian.

I am not one of these ‘Internet Gym Gurus’ who peddles a bucket full of untested ideas or theories with no practical experience of achieving results.

I am not someone who has been on a gym marketing course and then just repackaged that course as my own.

I am not an unsuccessful gym owner who has simply ‘pivoted into consulting’…

What I am is someone who has been building gym businesses for my Clients, for almost two decades…

and prior to that I built out and sold not one, but two, small gym chains – for a total of £34M.

It’s taken me 20 years of hard work, testing, failing, adjusting, and adapting to refine the strategies that I use to personally guarantee results beyond anything else out there.

These are the strategies I have used to drive hundreds of millions of pounds of sales for my multi-site Clients (via my Agency enjoy!), across the world, such as David Lloyd, JD Gyms, UFC Gyms, Orangetheory, Nuffield Health, Fitness First, Anytime Fitness and BasicFit.

But I didn’t want my passion for REMARKABLE RESULTS™ to end with my multi-million-pound turnover Agency Clients

I wanted to help the gym owners who work in the trenches day in, day out.

I wanted them to get access to the frameworks and strategies that my agency clients pay over £100,000 a year for.

And more importantly I wanted them to be able to avoid the costly mistakes I made when I was building out my own gym businesses…

So I created the 7-Figure Gym Formula™.

A bespoke programme of four frameworks that will generate you more sales, more profit and more freedom to enjoy your gym business than anything else out there.

100% Guaranteed… or your money back

By implementing these frameworks you will immediately benefit from unprecedented returns for your gym.

Ultimately, I think it all boils down to the fact that I wish I had had someone like me back when I was starting out, to be on hand when I became stuck, someone I could turn to when I got lost, or frustrated, or when the sales stopped flooding in.

Everything I have learnt over the last 20-years working with thousands of gyms, 750 of them personally, generating just over £1 Billion in membership sales in the process, I have condensed down into a programme consisting of four, proven, profit creating frameworks that will help any gym owner build, grow and scale their business to the heights they deserve.

These frameworks will allow you to create the highly profitable gym business you’ve always wanted.

But as I built my businesses, I also realised that ‘processes’ were only part of the concept of ‘guaranteed success’.

So when I launched the 7-FIGURE GYM FORMULA™ a decade or so ago, I built it around what I see as the four pillars – Proven process, a cohesive community, mentorship and implementation –  that give you the greatest potential to create the business you want, desire and deserve…

to your success,

Adrian

Proven Process

…We have taken the guesswork out of starting, growing and scaling a gym business. Having worked with thousands of gyms across the globe over almost two decades we have been able to see what works – and more importantly what doesn’t.

We have been able not only to test out our own strategies and theories over that time but we have been able to ask some of the most successful health clubs, racquet clubs, budget gyms, bootcamps and studios, what makes them successful.

What do you do to get so many members?

What do you do to charge more money?

What do you do to keep members longer?

How are you so profitable?

We have taken all this knowledge, experience, skillset, and success, and turned into a programme of strategic success frameworks called the 7-Figure Gym Formula™. It sounds a simple premise, perhaps a bit cliched and salesy, but it is a powerhouse of a programme.

These frameworks will increase your sales, increase lifetime value, and remove the barriers to growing your gym business, whilst you focus on running your business and implementing results for your members.

Cohesive Community

They say you are the sum of the six closest people around you.

Imagine being part of an active community of successful, focused, like-minded entrepreneurial gym owners – who collaborate with each other, provide guidance and help, without expectation, to each other, build enduring friendships, in an environment where you can have fun building your business.

Mastery Mentorship

No matter how good the sales and marketing implementation support is, you’ll always have questions. Always have the need to turn to someone for help.

And that’s why the ability to get 24/7 access to experts in your own group, monthly livestream Q&A’s and endless resources and video support was essential when planning this programme out..

On top of that you get access to your own Sales & Marketing Consultant for weekly calls and trainings.

Not a faceless, non-industry, non entity but a fully trained strategic sales and marketing specialist with an absolute minimum of 10-years gym marketing experience.  

Impactful Implementation

We don’t just consult – we will provide everything you need to create, build, and implement your marketing, sales and business growth strategies. We give you access to our copywriters, designers, funnel-hackers, paid media experts et al.

No matter how good the support is, unless you implement effectively your gym business won’t grow. So we take every step to ensure that you get everything you need to succeed.

When building out the programme we made sure we covered every element for needed to build, grow, and scale a successful gym business.

We give you marketing campaigns and sales structures, that maximise every opportunity when it comes to driving sales and revenue from new prospects, lapsed members, member referrals and existing enquiries.

And we deliver all this via a programme that will provide an immediate return on investment.

100% Guaranteed – or your money back…

Is it right for me?

If you are a gym owner, franchise owner, studio owner, or gym manager, that sells memberships, or 1-2-group programmes, then this will 100% work for you.

The 7-Figure Gym Formula has delivered amazing results, in all sorts of facilities…from budget to premium, big box to boutique, cross-fit to country club… and everything else in between.

Whether you need 50 members, 500 or 5,000… it will deliver.

The programme is fully supported (none of that leave you to it, watch the videos, poor excuse for support, here!)…

and is guaranteed to generate a return on investment within weeks not months.

Investing just 30-minutes of your time by jumping on a Discovery Call could be the most important 30-minutes you spend this year.

Book your discovery call now.

Book a Discovery Call