“A couple of times today you’ve spoken about outputs being irrelevant and that the focus should be on outcomes…” Yes, absolutely, I mean it is one of the reasons I think I started the agency. I had a couple of businesses previously and it was very,...
“The one area that I think everyone was in agreement with today was the impact your model has on generating referrals from existing customers. Why does this work so well for almost everyone I have spoken to?” The way that we generate referrals is very...
“I’ve heard you say ‘forget price’ at least 10 times today. Surely that’s key for any business’ success?” I think I say it for dramatic effect really but having said that I think there is a real relevance to why I say it. The...
“So, it’s been interesting today listening to your clients talking about the models that you have implemented, and they have obviously seen an increase in their sales and enquiries. I mean, why do you think that’s had such a big impact?” I think...
I don’t think you should ever start a business to make money. Don’t get me wrong – it makes the world go round and it’s nice to have money rather than not, but if you start a business just purely to make money, I think the chances of success are relatively...
Today’s accelerator session has been different than normal, only because everybody here has been here to learn how to maximise their launch, whether that’s a product, a service or a business – in terms of generating the most sales from that launch or re-launch...
